Lead Summary
4 Total Leads Generated This Week
3 Messaging Connections — prospects initiated conversations via Meta messaging ads
1 Form Lead — completed registration/form submission via Meta lead form
Cost Per Lead: $94.41 (blended across all Meta campaigns)
Meta Ads Performance
Total Spend
$383.37
Lead + Traffic campaigns
Total Leads
4
3 messaging + 1 form
Cost Per Lead
$94.41
Blended across campaigns
Impressions
5,004
Lead + Traffic combined
Link Clicks
140
39 lead + 101 traffic
Engagement
462
Likes, saves, reactions
| Campaign | Status | Spend | Impressions | Clicks | Leads |
|---|---|---|---|---|---|
| Lead Campaign | General Dynamic | Active | $377.65 | 4,252 | 39 link clicks | 4 |
| Traffic Campaign | General Dynamic | Active | $5.72 | 752 | 101 link clicks | 0 |
| Total | $383.37 | 5,004 | 140 | 4 |
Lead Campaign Breakdown
- Ad Set: Phone & Email 2FA — $247.71 spend, 2,023 impressions, 20 link clicks, 1 messaging connection, 1 form lead, 301 video views
- Ad Set: UGC Video — $105.14 spend, 1,918 impressions, 16 link clicks, 2 messaging connections, 301 video views, 14 post likes
- Ad Set: Static Image — $24.80 spend, 311 impressions, 3 link clicks, 0 leads
Best Performing Ads
- UGC Video Ad — Most efficient for engagement: 332 post engagements, 2 messaging connections, $0.35 per video view, $52.57 per lead. Highest engagement of all ads.
- Lead Ads | General (Phone & Email 2FA) — Generated the form lead + 1 messaging connection. $247.71 spend but only ad set driving form submissions.
- Traffic Campaign | General Dynamic — 78 landing page views at $0.07 per view. Incredibly efficient for driving website traffic.
Google Ads
Google Ads Performance
Total Spend
$14.12
Search | Admin Role only
Clicks
12
6.94% CTR
Impressions
173
Limited budget
Conversions
0
Needs conversion tracking
| Campaign | Status | Spend | Clicks | Impressions | CTR |
|---|---|---|---|---|---|
| Search | Admin Role | Active | $14.12 | 12 | 173 | 6.94% |
| Search | General | Paused | $0.00 | 0 | 0 | — |
| PMAX | General | Paused | $0.00 | 0 | 0 | — |
| 5 other campaigns | Paused | $0.00 | 0 | 0 | — |
Google Ads Notes
- Only 1 of 8 campaigns is active — significant untapped potential
- CTR at 6.94% is strong, indicating good ad relevance
- Budget is very low (~$2/day) limiting impression volume
- 0 conversions — conversion tracking should be verified
SEO Overview
Organic Keywords
0
No ranking keywords
Organic Traffic
0
No organic visits
SEO Opportunity
- globalstaffingpartner.com currently has no organic search presence
- Key opportunity: target "offshore staffing", "remote staffing agency", "nearshore staffing" keywords
- Competitors are ranking for these terms — content strategy and on-page SEO can build presence over 3-6 months
Social Media Activity
Facebook Posts
4
Published this week
Instagram Posts
4
Published this week
Total Engagement
1
1 share across all posts
Every day a seat stays empty, you're losing money.
The average U.S. hire takes 90+ days that's 90 days of lost productivity, overworked teams, and missed opportunities.
GSP delivers dedicated offshore professionals in weeks, not months. Stop waiting. Start scaling.
Carousel post — 0 likes, 0 comments
Empty seats = lost revenue.
The average hire takes 90+ days. GSP delivers dedicated, full-time offshore professionals in weeks. We employ them, you manage them, and we handle everything else.
Scale faster. Save 60%. Zero risk.
Ready to fill those seats? globalstaffingpartner.com
Video Reel — 1 share, 0 likes, 0 comments
Your hiring budget doesn't need to break the bank.
GSP gives you dedicated, full-time remote team members at 60% less cost while we handle payroll, compliance, and continuity. Same quality. Zero risk. Real savings.
Carousel post — 0 likes, 0 comments
Reminder: Check if social media posts are scheduled for next week.
Work Completed This Week
META ADS
-
Create new refreshed meta ad content
-
Ad check up
-
Budget adjustment
CRM / AUTOMATIONS
-
David will implement automation to auto-update the Google Sheet from incoming meta leads
-
Input the missing leads into Excel
REPORTING / ANALYTICS
-
Get meeting deck ready
CONTENT / CREATIVE
-
In Progress: The creative team will produce video content similar to the competitor/example assets and the Fiverr explainer, including leveraging AI where appropriate
SOCIAL MEDIA
-
Created and published 4 posts on IG and FB
CONTENT
-
Created 10 new, refreshed meta ad content
META LEADS
-
Implemented automation to auto-update the Google Sheet from incoming meta leads
Search | Admin Role
Search Term Optimization
-
Reviewed user search terms to identify irrelevant and competitor-related queries
-
Added negative keywords to prevent ads from appearing for competitor staffing agencies and unrelated searches
Keyword Performance Optimization
-
Reviewed keyword performance to identify underperforming terms
-
Paused non-performing keywords to improve campaign efficiency and budget allocation
Location Optimization
-
Applied location-level bid adjustments to prioritize areas generating stronger engagement and conversions
Please let us know if you have any questions!
Coming Up Next Week
- Monitor lead campaign performance and optimize ad sets based on this week's data
- Complete new video content production (currently in progress)
- Review UGC video ad performance — consider increasing budget on this top performer
- Evaluate Google Ads strategy — consider increasing budget or pausing to consolidate on Meta
- Verify Google Ads conversion tracking is properly configured
- Explore SEO content opportunities for globalstaffingpartner.com
- Check if social media posts are scheduled for next week